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Cheap Door Hangers...

Cheap or Red Hot?

Cheap door hangers can be worth their weight in gold if you have a business that is tied to a geographical location.

Smart marketers know that door hangers can be used to pinpoint potential customers and get the marketing message in front of their eyes in a snap.

Fireman door-hanger, SAS Radisson, Berlin, Germany.JPG



I hate to use the word cheap because you don’t want to have them looking cheap but when you look at the cost involved and being able to precisely speak to your prospects, it is a very cheap ( inexpensive) way to bring customers into your business.

Once you know who your customers are, where they live and what their hot buttons are, you are good to go.

The type of door hanger I’m talking about looks like the oversized do not disturb signs that you see on hotel room doors. They can’t be missed when the homeowner approaches their door because of their color and the ATTENTION grabbing headline.

You only have a couple seconds, so there must be an immediate impact as they are taking the hanger off the doorknob.

What more could you ask for? If you sent a letter it might not get opened. If you did a radio ad they might not hear it. If you put signs out, they might not see them.

But they will see your headline and possibly more of your message if you strike a chord with them. Direct marketing doesn’t get any more direct than that.

  • It’s possible to get even more direct if you know the homeowner’s name. A personal note with their name in large letters is guaranteed to be read.

    Being realistic with door hangers is a must. It’s doubtful that your cheap door hangers are going to complete a sale but what you are after is:

  • to have them call you
  • have them e-mail you for a special gift, report or coupons
  • simply get them to come into your place of business.

    This is so much better then blindly throwing flyers at a mass of humanity and hoping to get some sort of response.

    How should these advertising door hangers be put together?

    Thought you’d never ask.

    There are plenty of websites that will allow you to print out a door hanger, but what you’re prospect sees is important so we have put together a door hanger template for you to use and shape this marketing marvel.

    Photo Credit: gruntzooki

    Leave Cheap Door Hangers & go to 101 Marketing Strategies

    Leave Cheap Door Hangers & go to Small Business Ideas


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